Proactive public service delivery involves the government actively engaging with citizens and businesses whenever their circumstances change. This approach helps ensure they are aware of the necessary steps to take and their entitlements. Whenever possible, existing information is pre-filled, requiring individuals only to verify and add to it.
This approach reduces effort for people, eliminates the need to repeatedly submit the same information, and makes accessing services as easy as possible. It saves time, prevents errors, and ensures that everyone can make full use of government services.
Government leading the way
Currently, citizens and businesses often have to seek out and apply for services themselves. The aim of this programme is to increase the proactivity of the national government and implementing bodies. The government takes the initiative to inform citizens and businesses about their rights and the services available to them.




